
I care deeply about the businesses that I work with and the people who run them. Most of my clients have built their business around a life they’ve chosen carefully, and I completely understand why this needs to succeed for them. I built my own business – not just because it’s something I love doing daily – but because it was an escape route from the corporate world which dictated how I lived. Now I get to create my own rhythm and am more present with my family – the thing that means the most to me. I care genuinely about whether the work we do together holds up, whether the design does its job, whether your business grows. Your success is the measure of mine and that’s what drives me.
Before opening my studio, I worked in graphic design, marketing and brand management. This has given me a really unique perspective on how I now approach design. I never create based on trends, opinions or personal taste. I learn about businesses, people, customers – real commercial and human needs. I root all design decisions in a strategy based on these foundations so that there is no doubt in your mind about whether the designs we are creating will resound with your audience and enable your business to grow.
I absolutely do not gain clarity I need to do my best work by sitting at a desk all day. A step away from screens – away from online noise and influence – that’s where my deepest thinking happens and my best work thrives. Fresh Cornish air, coast path, wildflower hedgerows and quiet, muddy tracks – a daily ritual that underscores my process enabling me to deliver more considered solutions to projects.
For business owners who are ready to grow but feel friction in their current creative and don’t know how – or have the time – to change it, I provide the support you need so everything feels aligned, beautiful and purposeful.
If it sounds like we might connect well, I would love to hear from you and see how I can help you business. Contact me.
Brands I’ve worked with:
Seasalt Cornwall
Hallmark UK
Whistlefish
Home Bargains
Big Wave Media
Padstow Gin
Fourth Element
Henri Lloyd
Milano Pro Sport
Retrospecced
Aerial Cornwall
Crystal Case Studies
Cath Cooper Beauty
Embrace Dance Fitness
Kula Yoga
Cornish Lithium
Philippa Craddock
Cheshire Cheese Company
Finest Retreats
Nixie Expeditions
London Cask Traders
The Curnow Brothers




